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PASSION & INTIMACY 01 - FARSI - Dr Azita Sayan
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Finding New Customers For Your Business: Management Training Program [American Business Video Training Series] (2 VHS Videos and Reference Book) (Includes 2 VHS Videos and One Reference Book) New customers and new business require two things from any business person or company. The first is knowledge of the market place and a clear understanding of the dynamics of marketing, especially as it applies to your product or service. The second is action. All the knowledge in the world won't bring in dollar one, if it is not put into action. ... |
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Kotler on Marketing: How to Create, Win, and Dominate Markets $4.32 For more than three decades, Philip Kotler has been the authority on marketing for business grad students around the world. (His seven textbooks on various aspects of the topic are available in 18 languages in 58 countries, for example, while his seminal Marketing Management is considered the most widely used volume among all MBAs.) Even with all these publications, and a consultation/semina... |
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Practice of Public Relations, The (10th Edition) $39.99 Long admired as the “practitioners” Public Relations text, Seitel's The Practice of Public Relations continues its tradition as the most visual, up-to-date and straightforward principles text available. For the aspiring student of public relations to the veteran professional seeking a refresher, Seitel's text leads the reader thru the evolution of the practice, the preparation and proc... |
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Process Consultation Revisited: Building the Helping Relationship (Prentice Hall Organizational Development Series) $69.69 A new member of the renowned PH OD Series! The latest addition to the author's well-loved set of process consultation books, this new volume builds on the content of the two that precede it while expanding to explore the critical area of the helping relationship. Process Consultation Revisited focuses on the interaction between a consultant and client, and explains how to achieve a healthy helping... |
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The Communicators: Leadership in the Age of Crisis $29.94 The Communicators: Leadership in the Age of Crisis redefines the professional strategies and personal qualities that this current age of incessant crisis demands of leaders in corporate C-suites, boardrooms, courtrooms, and in the corridors of political power. Drawing on dozens of extensive interviews with prominent leaders who describe and reflect on their most significant experiences, Richard Le... |
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Consumer-brand Relationships (Hardcover) $122.2 "The creation and management of customer relationships is fundamental to the practice of marketing. Marketers have long maintained a keen interest in relationships: what they are, why they are formed, what effects they have on consumers and the marketp... |
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Communication and Knowledge Transfer (Hardcover) $56.77 This book brings together the theories of knowledge management and communication to examine the goals, functions and effects of knowledge management on journalism, public relations, and advertising. Through numerous case studies, it investigates the cr... |
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Crystallizing Public Opinion (Paperback) $10.74 Nicknamed "the father of public relations," Edward Bernays was a pioneer in the fields of propaganda and public relations, combining theories on crowd psychology with the psychoanalytical ideas of his uncle, Sigmund Freud, to become the first t... |
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The Dog Trainer`s Resource (Paperback) $18.03 The modern professional dog trainer needs to develop expertise in a wide variety of fields: learning theory, training techniques, classroom strategies, marketing, community relations, and business development and management. This collection of articles... |
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Beyond Dogma (Hardcover) $57.37 The poet Rumi (d. 1273) has become as a best-selling author for English-speakers, but in the Islamic world his legacy remains contested. Muslim readers grapple with fundamental questions about his teachings, such as the relationship of his Sufi mystici... |
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Fuzzy Methods for Customer Relationship Management and Marketing (Hardcover) $180.23 "This book explores the possibilities and advantages created by fuzzy methods through the presentation of thorough research and case studies"--Provided by publisher. |
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Sustainable Systems and Energy Management at the Regional Level (Hardcover) $175.28 "This book provides an interdisciplinary look at the possible relationships that exist between energy and the environment, including theoretical frameworks and the latest empirical research findings on the impacts of regulation policies, market-facilit... |